“I help companies transform the way they do business. I’m data driven and obsessed with optimizing the donor journey”
30+ years in the direct marketing business
Agency Leader: Managing Director, Ayer Direct, Bozell Direct Worldwide, DIMAC Direct & President, COO Bigfoot Interactive, a pioneering email acquisition & CRM agency founded at the turn of the Millennium
Under Beverly’s leadership, Citibank acquisition account mailed almost 1 Billion pieces of direct mail; production efficiencies saved Citi millions of dollars over a 10 year period
Not-For Profit Experience: Independent Board Member The American Liver Foundation Greater NY; WNET Channel 13; UJA Federation Operation Exodus; President, The Education Fund of The Women’s Forum of New York 2010-2014; Member Education Fund Advisory Board 2006-2010 & 2014-present; Member DMFA