Social Media Cohort Profile

No matter what your business is, digital marketing—and social media marketing specifically—is where you can create growth and find new audiences. Some companies hold back on social media because they think it reaches only millennials. Well, it does reach millennials, but it also reaches every cohort except the very young, the blind, and the dead.[…]

The Perfect Product Video

  Video is the top rated channel for engaging your audience.  If given a choice, people will click on a short video rather than read your content.  The problem is the expense of a quality video production.  That’s in the past.  Don’t get me wrong, there is still a place for a longer, slick, expensive[…]