Video for B2B Marketing

Why your explainer video matters to your B2B customers. If you aren’t doing video for your company you are missing out on a great sales and marketing tool. Especially explainer videos. They are short, shareable and fairly easy to produce.  Alexander Kesler posted a great piece on getting started. Explainer videos are an essential asset[…]

Video Marketing

Video Sells even if it doesn’t go viral.  According to a survey: “The State of Video Marketing 2016,” 77% of consumers have been convinced to buy based on a video they’ve seen recently.  Making the most of your video opportunities will help you influence your market.  The Marketing Professionals posted a piece called “5 Ways to[…]